1961

The 8th Tokyo Motor Show (All-Japan Motor Show)

Venue:
Harumi Fairgrounds
Period:
Oct. 25-Nov. 7
No. of visitors:
952,100
No. of exhibitors:
303
Toyota exhibits:
Toyopet Sports X, Corona 1500 Deluxe, Crown 1900 Deluxe, Publica, Publica (cross-section model), Crown Airport Limousine, sky parking (model)
Remarks:
Reflecting the general surge in consumption, sports cars and other items were exhibited.
At the Toyota booth, the Toyopet Sports Car attracted visitors' attention. Many manufacturers exhibited passenger cars under 1,000 cc.
  • Scenes from venues

    Scenes from venues

  • スカイパーキング模型

    sky parking (model)

1962

The 9th Tokyo Motor Show (All-Japan Motor Show)

Venue:
Harumi Fairgrounds
Period:
Oct. 25-Nov. 7
No. of visitors:
1,049,100
No. of exhibitors:
284
Toyota exhibits:
Publica Sports, Publica Convertible, Crown Deluxe, Corona 1500 Deluxe, Corona 1500, Toyoglide panel, transistor television, etc.
Remarks:
Reflecting the rising public interest in automobiles, the number of visitors exceeded the one million mark. Sports cars and convertibles were particularly popular. The trade liberalization scheduled to be implemented in two years also stirred the enthusiasm of exhibitors.
  • Scenes from venues

    Scenes from venues

1963

The 10th Tokyo Motor Show (All-Japan Motor Show)

Venue:
Harumi Fairgrounds
Period:
Oct. 26-Nov. 10
No. of visitors:
1,216,000
No. of exhibitors:
287
Toyota exhibits:
Corona Sports Coupe, Publica Convertible, Crown Convertible, Corona 1500S Convertible, Dream Car (Deluxe Limousine), Corona 1900S, etc.
Remarks:
The focus of the show shifted to passenger cars.
Toyota exhibited the Crown Eight fitted with the first Japanese-made V8 engine, along with Crown, Corona, and Publica convertibles, demonstrating the harmony of luxury and sportiness.
  • Scenes from venues

    Scenes from venues

1964

The 11th Tokyo Motor Show

Venue:
Harumi Fairgrounds
Period:
Sep. 26-Oct. 9
No. of visitors:
1,161,000
No. of exhibitors:
274
Toyota exhibits:
Crown Eight, Crown Custom, Publica Deluxe, Corona Deluxe, Publica Convertible, Publica Sports, Corona (cross-section model), Corona Van, Publica Light Van, etc.
Remarks:
The show's Japanese name was changed from All-Japan Motor Show to Tokyo Motor Show (although the English name of the show had always been that). Foreign exhibitors also participated, and the emphasis of the show shifted from exhibition to business.
The Publica Sports drew visitors' attention, as Toyota held a naming competition for the prototype during the show. The car was marketed as the Toyota Sports 800 the following year.
  • Scenes from venues

    Scenes from venues

  • コロナ カットボデー

    Corona (cross-section model)

1965

The 12th Tokyo Motor Show

Venue:
Harumi Fairgrounds
Period:
Oct. 29-Nov. 11
No. of visitors:
1,465,800
No. of exhibitors:
243
Toyota exhibits:
Toyota 2000GT, Toyota Sports 800, Crown Type M engine, Dream Car (Speedshape), Corona 5-door Sedan, Kindergarten Bus, etc.
Remarks:
The show took place right after the import of finished passenger cars had been deregulated. The exhibitors sought to win customers by setting up sales desks at the venue.
Among Toyota's exhibits, the Toyota 2000GT sports car and the dream car drew visitors' attention.
  • Scenes from venues

    Scenes from venues

  • Scenes from venues

    Scenes from venues

  • 「2000GT」

    Toyota 2000GT

1966

The 13th Tokyo Motor Show

Venue:
Harumi Fairgrounds
Period:
Oct. 26-Nov. 8
No. of visitors:
1,502,300
No. of exhibitors:
254
Toyota exhibits:
Corolla 1100 Deluxe, Toyota 2000GT Bond Car, Toyota 2000GT, etc.
Remarks:
Held in the year that later came to be referred to as Year 1 of the "private car age," the show was more focused on boosting car sales than ever before.
The Toyota booth was lit with T-shaped lighting panels, which gave a subdued ambience. The lineup of leading cars, including the Corolla and the Toyota 2000GT, enhanced the image of Toyota as a world-class car maker.
  • Scenes from venues

    Scenes from venues

1967

The 14th Tokyo Motor Show

Venue:
Harumi Fairgrounds
Period:
Oct. 26-Nov. 8
No. of visitors:
1,402,500
No. of exhibitors:
235
Toyota exhibits:
Century, Crown S, Crown (cross-section model), Hiace, Miniace, Corolla Coupe, Crown Double Pickup, etc.
Toyota's theme:
"For Wonderful Tomorrow"
Remarks:
Car makers presented 1,500 cc-class cars as their main exhibits, emphasizing their speed and durability suitable for the age of expressways. The traffic safety booth was also set up to offer safety tips to visitors.
  • Scenes from venues

    Scenes from venues

  • 「クラウン カットボデー」

    Crown (cross-section model)

1968

The 15th Tokyo Motor Show

Venue:
Harumi Fairgrounds
Period:
Oct. 26-Nov. 11
No. of visitors:
1,511,600
No. of exhibitors:
246
Toyota exhibits:
Toyota 7, Corona Mark II, Corona Mark II (cross-section model), Crown Hardtop SL, Hiace Wagon, etc.
Toyota's theme:
"The World of Toyota"
Remarks:
The imminent deregulation of foreign capital investment in Japan led to reorganization of the domestic auto industry this year, accelerating the move to form company groups or alliances.
Toyota exhibited 94 vehicles under the theme, "The World of Toyota." In a family-friendly atmosphere created by the low-key display design, Toyota demonstrated its wide varieties of production cars, prowess in technology development, and thorough attention to safety.
  • Scenes from venues

    Scenes from venues

  • 「ハイエース ワゴン」

    Hiace Wagon

1969

The 16th Tokyo Motor Show

Venue:
Harumi Fairgrounds
Period:
Oct. 24-Nov. 6
No. of visitors:
1,523,500
No. of exhibitors:
256
Toyota exhibits:
EX-I (fastback coupe for two passengers), EX-II Type A (for shopping and commuting), EX-II Type B (for carrying luggage within the private premises), EX-II Type C (for leisure use), EX-III (a gran turismo for two passengers), etc.
Remarks:
The show emanated the rising power of the Japanese auto industry as it approached the 1970s.
Starting this year, the number of futuristic cars exhibited by automakers visibly increased.
Toyota presented its full lineup of vehicles available on market, and also demonstrated its future-oriented R&D efforts and their results in the advanced R&D corner.
  • Scenes from venues

    Scenes from venues

  • Scenes from venues

    Scenes from venues

  • 「EX-I」

    EX-I

1970

The 17th Tokyo Motor Show

Venue:
Harumi Fairgrounds
Period:
Oct. 30-Nov. 12
No. of visitors:
1,452,900
No. of exhibitors:
274
Toyota exhibits:
Commuter (a 3-wheeled electric vehicle), EX-7 (a high-speed touring sports car), Carina (a high-performance sedan), Celica (a specialty car), Electronic Car (cross-section model), safety dummies, etc.
Remarks:
Foreign exhibits conspicuously increased in anticipation of the deregulation of foreign capitals. Exhibits on safety and pollution-prevention were also included.
Exhibits by Toyota included the newly announced Celica and Carina, as well as advanced cars such as the EX-7 for intercity travels and the Toyota Commuter and the Electronic Car for urban use.
  • Scenes from venues

    Scenes from venues

  • Scenes from venues

    Scenes from venues

  • カリーナ

    Celica