Section 4. Expanding Business in China through Joint Ventures
Item 2. Responses to Rapid Increases in Automobile Production
Human resource development measures
TMC's production projects in China began with the signing in 1988 of an agreement for the provision of technology assistance related to the Hiace to Shenyang Jin Bei Automotive Industry Corporation Ltd. TMC used this opportunity to increase exchanges and corporate social responsibility activities in various automotive fields, including cooperation in human resource development and environmental measures and implementation of traffic safety campaigns in China.
Following the formation of the alliance with Shenyang Jin Bei Automotive Industry, the Technical Training Center of Toyota Jin Bei of China Automotive Industry was opened in 1990 and contributed to the development of China's automobile industry through the continuous training of technicians. The center was established jointly by TMC and Shenyang Jin Bei Automotive Industry at Shenyang Jin Bei Automotive Industry's plant site in Shenyang, Liaoning Province with support from the China Association of Automobile Manufacturers. The center was formally opened at a completion ceremony conducted in 1991 with TMC President Shoichiro Toyoda in attendance.
The Technical Training Center of Toyota Jin Bei of China Automotive Industry was designated as a key technical training center by the government from the time it opened, and many of its students excelled at the Skills Competition held in China. Graduates work at Toyota affiliates as well as a wide range of automotive related companies throughout China. TMC has continued multi-year support programs since 1989, and, in the seventh round from 2009 to 2011, helped outstanding educators and students undergo training in Japan and increased the size of scholarships. Liaoning Province recognized the accomplishments of the center in training technicians, and in 2009 the center was renamed the Liaoning Toyota Jinbei Technician Institute.
Other programs for supporting human resource development included the provision of research subsidies to Tianjin University and Tsinghua University and conducting automotive and environmental technical courses from 1996 to 1998. Also, in 2006, TMC established the Toyota Study Assistance Fund jointly with the Soong Ching Ling Foundation as a scholarship program to support students in mid-western China.