Jun 6, 2013 Bangladesh
NAVANA Ltd., the Toyota distributor for Bangladesh, began its 2013 Toyota Dream Car Art Contest activities with a three-month publicity campaign which spread the competition's reach to 800 schools nationwide. After receiving over 3,000 entries, a panel of judges selected the best 150 designs and invited their creators to a grand final event held at the company's 3S Center* in Dhaka, March 17. At the lavishly decorated event, children were provided with all the materials they needed to create another futuristic automobile, which would be presented to a panel of judges in consideration of the grand prize. At the end of the day, certificates of participation and commemorative photographs were handed out to all 150 finalists before nine winners received their prizes. The distributor noted that this year's event provided an excellent opportunity for the children of Bangladesh to exercise their vibrant imaginations.
*3S Center : a dealership that offers sales, service and spare parts
Jun 6, 2013 Guatemala
Between January and March 2013, Cofiño Stahl y Compañia, the official distributor for Toyota in Guatemala, conducted a variety of activities aimed at getting as many children involved in the Toyota Dream Car Art Contest as possible. Throughout the three-month contest period, schools in Guatemala City ran special art programs based around the dream car concept. In addition, young visitors to the country's dealerships were provided with all the materials they would need to design the vehicles of tomorrow. The distributor also teamed up with a local shopping mall to hold a series of weekend events in which children could create their own dream cars while their parents shopped. Following this year's events, Cofiño Stahl y Compañia, S.A. received praise from many parents and teachers, who thanked Toyota for giving the children of Guatemala the opportunity to develop their imagination and express themselves through art.
Jun 6, 2013 Vietnam
Holding the Toyota Dream Car Art Contest for the second time, Toyota Motor Vietnam Co., Ltd. (TMV) enlisted the support of the Ministry of Education and Training to ensure that children from all over the country had the opportunity to participate. Thanks to this close cooperation with the government, the distributor received almost 400,000 entries during the contest, which ran from October 15, 2012 to February 15, 2013. Following the submission period, a team of judges were asked to pick out the most imaginative pieces of art. "We were really amazed to receive such a huge number of designs," explained one judge. "We were able to see children's highly creative and practical ideas with the message of creating better lives in Vietnam through their dream cars." Finally, 80 winners were celebrated at a ceremony in Ho Chi Minh City, March 30.
May 24, 2013 Second Round Judging
With the first phase of the global Toyota Dream Car Art Contest completed, 90 designs were entered into the second round of judging at Toyota Motor Corporation (TMC)'s Tokyo headquarters, May 13. An international panel which included prominent artists, designers, automotive journalists and marketing executives from around the world was asked to select the 30 winning dream cars. Once again, the imagination and creativity displayed through the artwork in this year's contest impressed the judges. "A child's creative spark is a refreshing inspiration for adults," explained panel member Peter Lyon. Another judge, Chie Morimoto said, "I was struck by pieces that offered excellent depictions of subjects other than cars, but also seamlessly blended nature with a sense of purity." The winning designs will be announced over the coming weeks.
May 24, 2013 Nigeria
In addition to providing hours of fun designing remarkable vehicles, Toyota (Nigeria) Limited (TNL)'s Toyota Dream Car Art Contest communicated an important message to the children of Nigeria. Through its media campaign and visits to local schools, TNL emphasized the importance of art as an outlet for children to express their creativity and encouraged participants to be as imaginative as possible with their designs. With the number of entries far exceeding internal targets, the distributor faced a difficult task in selecting the winning artwork. With the judging completed, TNL held "The Gathering of Champions," an award ceremony to celebrate the winners, in Lagos, February 23. Following the contest, parents of the participants thanked TNL for providing local children with the opportunity to be creative and pledged their continued support to the brand.
May 24, 2013 U.S.A.
Throughout February, Toyota Financial Services U.S.A., Inc. organized a variety of events to promote the U.S.A. segment of the Toyota Dream Car Art Contest. Spread over more than 30 locations around the country, activities included volunteer work with the Boys and Girls Clubs of America, and other nonprofit partner after-school arts programs. Following these events, a judging panel comprising of artists, designers, dealer management and a well-known actor selected the most unique and expressive designs to be entered into the world contest. "It was no easy task to choose just nine winners from the hundreds of submissions," said actor and contest judge Cheech Marin, who is also a passionate art collector. "To see the creativity, thoughtfulness and sense of delight within each piece was truly inspirational."
May 1, 2013 First Round Judging
A panel of seven judges representing a cross-section of creative industries, from fine art experts to specialists in children's artwork, gathered at Toyota Motor Corporation's Tokyo headquarters for the first round of the global Toyota Dream Car Art Contest, April 23. The panel was given the honor of choosing the best creations from 571 local contest-winning entries. "We're looking for works created from each child's unique point of view," explained one panel member. Following hours of careful consideration, 90 of the most imaginative designs were selected. These pieces of art will go on to a final round of judging to be held on May 13, with 30 winners to be invited to Japan to receive their prizes. Commenting on the high standard of this year's contest, which received over 590,000 entries from 70 countries, another member of the panel said, "Through these fantastic creations, I was able to get a feel for the color of each country."
May 1, 2013 South Africa
To ensure that its 2013 Toyota Dream Car Art Contest was a success, Toyota South Africa Motors (Pty) Ltd. (TSAM) engaged in a variety of promotional activities. Beginning at the start of South Africa's summer vacation in mid-December, contest entry forms were handed out to traveling families at toll gates on some of the country's busiest roads, providing a welcome distraction for younger passengers. In the following months, TSAM used a combination of school visits, magazine advertorials and social media activities to promote awareness of the contest before holding a grand award ceremony in Johannesburg, March 28. As part of the ceremony, the prize winners and their parents were invited to spend the day at the Toyota Museum in the company of a well-known South Africa singer while also having the chance to see their artwork on display. "I want to thank Toyota for a great day," said prize winner Owen Gounder. "It was a dream come true."
May 1, 2013 Qatar
Abdullah Abdulghani & Bros. Co. W.L.L. (AAB), the official Toyota distributor for Qatar, invited students from 50 schools across the country to compete in its 2013 Toyota Dream Car Art Contest, March 2 and 9. At the festival-inspired events, participants were welcomed into a brightly decorated showroom to enjoy face painting, video games and sweet snacks before getting down to the serious business of designing futuristic cars. After a difficult selection process, AAB held a ceremony to congratulate the winners in its showroom in Doha, March 26. In addition to these award recipients, prizes were also given to encourage the talented young artists who were not selected for the world contest to continue expressing their creativity through art. Finally, the distributor presented tokens of appreciation to local schools, ensuring strong relationships with teachers, parents and the children of Qatar.
Mar 29, 2013 Romania
TOYOTA Dream Car Art Contest
TROM commemorated the Prius painting event by making a short video, which it posted on its digital and social channels
Watch the movie
To ensure its third successful Toyota Dream Car Art Contest, Toyota Romania S.R.L. (TROM), with the close cooperation of its dealer network, worked with local art schools to create a special program in which students could create futuristic cars as part of their studies. In addition to school-based activities, the distributor used its digital and social channels* to communicate the contest to a wider audience, encouraging greater participation from children all over the country. Finally, TROM rounded off its promotions by inviting students from a local school to a special event at a dealership in Bucharest, February 26. At the event the children were given the opportunity to create a real-life "dream car," resulting in a Prius painted in a brightly colored original design which underlined the contest's spirit of friendship and cooperation.
*Toyota Romania Facebook page: https://www.facebook.com/ToyotaRomania
Thanks to support from dealers, the Toyota Dream Car Art Contest featured in programs at art schools across Romania
TROM rounded off its contest promotions with a Prius painting event in Bucharest, February 26
Stefania Mihaela Calinescu, winner of a gold award at the 2012 world contest in Japan, painted a special picture to share her memories of the trip with her friends
Mar 29, 2013 Brazil
As well as an excellent opportunity for children to be creative, Toyota do Brasil LTDA. (TDB), the official Toyota distributor for Brazil, used this year's Dream Car Art Contest to highlight the importance of traffic awareness. Teaming up with local government authorities, distributor associates visited schools in some of Brazil's largest cities to promote the competition and encourage participants to create futuristic cars with road safety in mind. The winners, selected from over 2,000 entries, received their prizes at one of several award ceremonies held at city halls throughout the region. Speaking at one ceremony, a prominent local official praised the impact that the Dream Car Art Contest has had on the development of communities. He said, "This project shows society the possibilities of what can be achieved when real partnerships are built between private companies and public authorities."
Mar 29, 2013 Argentina
Toyota Argentina S.A. (TASA)'s Dream Car Art Contest activities kicked-off with a fun-packed launch at the Children's Day celebration in Zarate, September 2. Having supported the local event for over ten years, TASA was again able to delight thousands of visitors with numerous art activities and an exciting display of Toyota vehicles. Promotion of the competition continued with a tour of some of the region's schools, where TASA associates handed out over 5,000 specially created "contest kits" to ensure that aspiring car designers had everything they needed to create their masterpieces. Finally, eight talented winners were rewarded for their work at an award ceremony held on December 18. TASA felt that this year's contest provided another great opportunity to strengthen relationships with its local communities.
Aug 24, 2012 Bahrain
As interest in the 6th Dream Car Contest grew, Ebrahim Khalil Kanoo B.S.C. (c) (E.K.K.), the Toyota distributor in Bahrain, invited children to visit "Paint Stations," created especially for the competition, from January 22 to February 15. Here, participants were supplied with paint, pens and markers - everything that they needed to design the car of the future. These stations were set up in some of the country's dealerships as well as in a local shopping mall, ensuring as many children as possible had the chance to express their creativity. The contest was also taken on the road by members of E.K.K., who visited Bahrain's schools to promote the creation of dream cars through fun and informative presentations. With 1,650 entries, this year's competition proved to be a huge success, culminating in an award ceremony for participants and their families held at the Toyota Plaza in Tubli on February 16.
Aug 24, 2012 Bangladesh
Eager to share their creative visions, children across Bangladesh submitted artwork to enter the national art competition for the 6th Toyota Dream Car Contest. As early as October of last year, promotional events to encourage as many young people as possible to participate in the competition were held throughout the nation's schools by representatives of NAVANA Ltd., the Toyota distributor in Bangladesh. From over 2,000 entries, 150 lucky contestants were given the chance to attend the national competition in one of the country's showrooms on March 9, spending the day creating vibrant and colorful dream cars on paper and enjoying the company of fellow participants. Proud parents and family members were on hand to see the children collect prizes for their imaginative creations, ensuring an enjoyable experience for all.
Aug 24, 2012 Ghana
Toyota Ghana Company Limited (TGCL) celebrated a successful end to its 6th Dream Car Art Contest activities with not one, but two award ceremonies. All 117 participants and their families were invited to attend the official ceremony at one of the country's showrooms on March 23. At the event, entrants were congratulated by the Managing Director of TGCL, Takahiko Takabayashi, and presented with art materials in the hope of inspiring future masterpieces. The students of one local school were left briefly disappointed as they were unable to attend the official ceremony to collect their prizes, until TGCL saved the day by holding a special award celebration at the school. Many of the delighted children said they were already looking forward to next year's competition and another opportunity to be creative.
Aug 24, 2012 Jordan
The creative talents of Jordan's brightest young artists were recognized at a grand award ceremony at the country's Mecca Street dealership on February 19. Exhibiting their artistic depictions of the perfect car, contestants received prizes as their family members looked on. Central Trade and Auto Co. (CTA), the region's Toyota distributor, received 101 entries, marking a successful debut for the Dream Car Art Contest in Jordan. Promotional events welcomed children and parents into dealerships throughout the competition's four-month duration competition, while activities were also carried out in local schools, sparking a wave of excitement among the nation's students. One grateful mother said, "Thank you for this event, my son loved it – it gave him the chance to show his creative side."
May 23, 2012 Thailand
In Thailand, a variety of activities were carried out for the further successful "Dream Car Art Contest" between December 2011 and February 2012. These activities were focused on the increase in the number of participants, in media exposure, as well as further improving the quality of the contest.
It includes 20 school visits, 4 times more than last year, with 15,000 sets of drawing kits as free distribution. The contest was announced in not only newspaper and online but also in a tie-in TV program.
As a result, more than 20,000 artworks were submitted this year which was 2 times more than last year. In addition, more proactive activities were promoted such as of judging process, original souvenir and give away items using prize-winning artworks and the contest logo. Through surveys, call center, and social media, lots of positive comments have come from participants, such as "This is an encouraging opportunity given for Thai students","We want children and students to join","Judging became much clearer".
May 23, 2012
We have created a movie using the 5th Dream Car Art Contest in order to express our passion of Toyota to consistently exceed the customer expectations and to bring a smile and happiness to every customer around the world. This movie is now broadcasted during the following period on "Channel Japan*" of each region.
*Channel Japan :TV program that introduces Japanese business and news.
Broadcasted at the following channels till April 2013, biweekly.
|▪CNBC Asia||Singapore/Hong Kong||Sun. May 6th～ 9:00/18:00|
|▪CNBC TV18||India||Sun. May 6th～ 14:00|
|▪Unique Satellite TV||Taiwan||Mon. May 7th～ 19:00|
|▪USTREAM||Japan||Tue. May 8th～ 10:00|
Apr 16, 2012 Canary Islands
In Canary Islands, Toyota Canarias had a booth of Dream Car Art Contest at the most famous children fair "PLANETA GC" held in Gran Canaria Convention Centre INFECAR from December 26th, 2011 to January 4th, 2012. Around 2,000 children visited the fair every day, and a lot of them were attracted by the painting of TOYOTA T-shirt to go at the stand. Also, about 200 entries for the contest were made there. Many families showed interest in the contest, as a great idea to encourage children's creativity.
*INFECAR: Canarian Institution of Trade Fairs(Institution Ferial de Canarias)
Apr 16, 2012 Vietnam
In Vietnam, the first "Dream Car Art Contest" was held primary schools all over the country through the partnership between all local offices of the "Ministry of Education and Training(MOET)"and Toyota Motor Vietnam from October 5, 2011 to December 30. Receiving amazing positive reaction of children and parents, a huge amount of artworks over 327,000 were submitted. TMV* has recieved positive comments from participants of the contest as "I am so happy!", "We are extremely eager to join the contest". Parents, juries and special guests made comments like "Really amazed with the results and scale of the contest.", "It is the first time that such an interesting contest for children is held in Vietnam".
*TMV：Toyota Motor Vietnam
Apr 16, 2012 Pakistan
In Pakistan, children, their families and school teachers were invited to the 3 grand events held in cities in South, North, and Central area in February 2012. The events were greatly successful with attendance of Consul General of Japan as well as the management members of Indus Motor Company Limited and dealers. Also, nationwide dealership events were held and over 10,000 artworks were submitted from around 290 participating schools in the contest. In addition, children of schools for the hearing impaired ("Moon light Special School" and "IBP Special School") were invited and enjoyed drawing their own "Dream car" at the venue. A lot of highly encouraging comments were received, such as children saying "I can hardly wait for the next Dream Car contest, and please tell us when.", teachers and parents commenting "We have not seen a car manufacturer doing so much for children! This delighting experience gives all of us great motivation and encouragement", etc.
Apr 2, 2012 Taiwan
In Taiwan, the opening of Dream Car Art Contest was announced at a press conference with attendance of 56 media in total on September 28, 2011. A famous illustrator created the campaign icon for the contest and was invited as a special guest. Also, 3 winners in the previous World Contest shared their experience about the award ceremony trip to Japan, and helped create positive atmosphere contest. As a result, more than 70,000 artworks were submitted along with cooperation from schools. Children were talking passionately, "Very interesting to draw out all kinds of ‘Dream cars‘ without the limits of imagination." Parents and teachers were highly expecting for this global event, saying "Let children have the global view."
Apr 2, 2012 Zimbabwe
In Zimbabwe, a mini workshop event took place at Prince Edward High School on October 27, 2011. More than 200 children from 11 schools were invited to encourage interacting and sharing ideas with each other, using art materials donated by Toyota Zimbabwe (Pvt) Ltd. Participating children were full of praise and happiness about having fun at the mini workshop, and the event staff received wonderful thank-you cards with lovely illustration expressing their thanks. Toyota Zimbabwe considers the event was helpful to find potential customeｒs in the parents of participants and it is also a good educational program. Now some schools look forward to the contest as a good program to help children enjoy an art classes.
Mar 16, 2012 Poland
Each dealer offered a group of up to 20 children a chance to visit and learn services at the showroom.
Participating children received gifts and became familiar with new technologies of TOYOTA, safety and environment care, as they were also encouraged to participate in Dream Car Art Contest.
Parents commented "The idea of the contest and its educational quality are highly praised"
Some of artworks were drawn by children staying at Silesian oncology clinics, support by the FUNDACJA "ISKIERKA".
*FUNDACJA "ISKIERKA": Public utility organization to support children with cancer.
Mar 16, 2012 Tunisia
In Tunisia, "Toyota Tour", promotional events visiting more than 50 schools and colleges for two weeks was held. The events were announced by print advertising and had about 300 participants. A lot of people visited to the showroom and the contest has attracted the public year by year. Participating children had fun working on artworks using prepared drawing kits and tools in the events. Also, the events gave the children a chance to understand the importance of having a dream as well as to get interested in cars. Children were very motivated to win the contest and to travel to Japan, "the country of new technologies" .
Mar 2, 2012 LRVT
In France, drawing workshops were held at Le Rendez-Vous Toyota（*LRVT） in collaboration with Toyota France, inviting 8 artists from "*Milai Project" during 14 days in December, 2011.
LRVT opened the contest to residents in European countries and visitors at the showroom of LRVT. About 800 children around Europe participated in the workshops and enjoyed all together sitting at the same table to draw artworks, Christmas Cards and various collages.
An attractive Yaris-car-table was set up at "Dream Car" corner and children drew their dream cars with hope in "the Milai books".
Seeing the awarded artworks from the previous contest on the wall, families were saying a variety of comments like "I am afraid my kid does not draw as well as the winners", "It is a chance to win a trip to Japan!"
*LRVT：Le Rendez-Vous Toyota is the showroom in Paris, established in 1998, with a mission to present Toyota products and technologies by offering superior quality customer experience in an interactive and engaging way. LRVT has welcomed more than 11 million visitors so far.
*Milai Project：NPO founded by Japanese living in France in order to help Japanese children victims of the Great East Japan Earthquake on March 11, 2011.
Mar 2, 2012 Kenya
In Kenya, a drawing event was officially launched on November 22, 2011 by Mr. Anthony Percival( GM, sales, Marketing, CRM & Logistics of Toyota Kenya) at Makini School in Nairobi, inviting famous artist William Mugambi("Mr. Sketch").
William Mugambi was leading the event as MC and students of Makini School presented choir and band performance after welcoming speeches from the hosts. Then he gave a brief drawing session to all participating children, and children had fun drawing their own dream car.
Toyota Kenya ties up with National Media (children program) to show all dreams car avtivities and provide a 5-minute program for Toyota Dream Car competion every Saturday from October 2011.
In addition, 10 events in total were held in Nairobi and other towns, and approx. 1,600 children participated in the events.
Parents and teachers were saying "We are very happy that this event gave children a chance to show their art talents and to think about a car that they want to drive in the future."
*Makini School: Private educational institution in Nairobi.
*William Mugambi(Mr. Sketch): Famous artist in Kenya who used to run a local children TV program (Club kiboko) on how to draw.
Feb 21, 2012 El Salvador
In El Salvador, Distribuidora de Automoviles held drawing events 3 times at Tin Marin Museum on November 9, 20 and 27 in 2011, by setting up the activity zone with drawing kits and papers for children.
The events were announced at a press conference along with Facebook and the website. Participating children were talking of their dreams, "I love to draw my dream car!" and "I want to win and go to Japan!"
Parents admired this promotional activity, saying "It is a great idea to organize such events for children's creativity."
*Tin Marin Museum：Children's Museum to benefit children, parents and teachers in El Salvador with the introduction of aspects of the world for personal development and sociocultural interest.
Feb 21, 2012 Laos
In Laos, Dream Car Art Contest was held in tie-ups with the event of Amusement Park and Drive Safety Training Center on January 12, 2012.
About 470 children participated in the contest at the Cultural Hall in Vientiane, drawing their own dream car with a smile and saying "Fun! I’m so excited about the chance to win!"
In addition, the participating children played in Amusement Park with a giant slide and learned how to drive safely with a video and practiced in miniature streets on the premises.
Also, school children performed Laos traditional dance in the event.
Feb 3, 2012 Ecuador
In Ecuador, children from "Por una Vida" Foundation were invited to the kick-off event of Dream Car Art Contest at TOYOTA DEL ECUADOR S.A on 19th October 2011.
A story adapted for children about how TOYOTA started business was told with pictures and cartoons as a welcoming program.
Then the children enjoyed freely painting over PRIUS with watercolor during the event.
This event was also held at schools and shopping malls. All participating children had great fun, saying like "Drawing makes me happy!", "My dream is to be a car designer, so I'm going to make it!", and "It'd be wonderful if I could create something of the future such as a car!"
*"Por una Vida" Foundation: Charitable foundation to care for children with cancer.
Feb 3, 2012 Cambodia
In Cambodia, drawing events were held twice at the showroom in TCAM during November 2011 and January 2012.
Participating children enjoyed the experience of learning how a car is structured in the lecture presented by a technician and how a salesperson communicates with a customer through a role-play.
After that, they had a time for drawing freely their own dream car with imaginative ideas.
Parents of children were happily commenting "We are satisfied that TCAM created such activities because children can have chance to show their talent."
TCAM：TOYOTA (Cambodia) CO.,LTD
Jan 12, 2012 USA
In USA, TMS and TFS held the kick-off event of Dream Car Art Contest in tie-ups with Boys & Girls Club on November 13, 2011.
About 50 members of the club took part in the event with special guests including the wife of TMC's president, Mrs. Toyoda.
Children were presented drawing kits and offered the words of encouragement "Wish everyone good luck in the contest" from Mrs. Toyoda.
In return, children gave the special guests handmade gifts such as 1,000 origami cranes as a symbol of peace and friendship.
Boys & Girls Club: Non-profit organization with missions to provide all young people to learn and grow.
There are over 4,000 local clubs nationwide being served by 4.2 million children annually.
TMS: Toyota Motor Sales TFS: Toyota Financial Services TMC: Toyota Motor Corporation
Jan 12, 2012 Paraguay
In Paraguay, drawing events were held at 20 schools across the country during 2 months since October 2011. Children were excited about this unusual opportunity to draw their own dream car, saying "My artwork may be used in the design of cars in the future". As the contest was introduced through a press conference and Facebook, entries of artworks were increasing. All juries including a famous portraitist, a popular cartoonist and a top architect were very surprised at children's artworks, commenting "Much improved than last year."
Dec 9, 2011 Sri Lanka
"Dream Car Art Contest" car is travelling around Sri Lanka and art workshops are being held at schools nationwide. An art teacher is travelling together to teach the basics of drawing, and drawing tools are being donated to all participating schools and children. The leader of the native ethic group "Vedda" who rarely takes part in any event except for important occasions also participated in the art workshop. It was a great experience for the children to draw their dream cars and they enjoyed very much saying "learning to draw was fun". This project was reported in the media and has become a big topic in Sri Lanka.
Dec 9, 2011 Finland
Dream Car Art Contest was launched in collaboration with nationwide promotion event held at all 60 TOYOTA dealerships in Finland. Each dealership decorated "Kids corner" to promote the contest Approximately 16,000 customers have visited the family event and over 800 artworks were submitted in 2 months. Good publicity of the contest has been leading to an increase in entries brought to the dealerships.
Aug 17, 2011
The top 30 World Contest winners and their guardians were invited to the award ceremony which was held at the Toyota Kaikan Museum on August 6, 2011 at the TOYOTA headquarters in Toyoda City, Aichi prefecture. President Toyoda and Vice President Funo granted the award certificate, and a message card was read from the special jury Akira Toriyama.
Watch the movie
May 20, 2011 Guatemala
In Guatemala, the participation in the contest was called for in a popular shopping mall with a clown, and many children and their parents enthusiastically drew Dream Cars at the drawing section prepared. The winners of the contest had so much fun in the following award ceremony and coffee break. All of them commented that they are willing to participate in the contest again in the next year.
May 20, 2011 Pakistan
In Pakistan, about 6,000 pieces of artworks were collected through the collaboration of 104 schools and NGOs. Before the contest was held, applicants and their parents had participated in the tours to experience the operation of sales, repair and service at dealerships. It was a great opportunity for them to learn about the workshops and operations of TOYOTA dealerships.
April 26, 2011 Bangladesh
In Bangladesh, a live art contest was held with the theme of " Car of the Future, Your Dream Car " and 150 children who were selected out of over 3,000 applicants have participated. There were so many great artworks that it was not easy for art experts to select winning artworks from all unique masterpieces. For the entire day, the site was filled with colors and smiles of children drawing artworks to enter the contest and enjoying magic show after the contest.
April 26, 2011 Colombia
On January 18, 2011, in Colombia, Distoyota S.A.S. and Toyota de Colombia S.A. held the National Contest award ceremony. Special juries selected winners for special awards from 15 National Contest winners. In order to expand educational opportunities for children, TOYOTA in Colombia gave a computer room to the school and donations to the child support organization as prizes for the special awards.
April 11, 2011 Mexico
In Mexico, drawing events were held at art schools, dealers, etc. In the events, Prius was on display and children learned that hybrid cars are eco-friendly. Also, they discussed about environment and traffic in cities. Children were able to widely stretch their imagination for cars in the future through the learning and discussion.
April 11, 2011 Qatar
In Qatar, Abdullah Abdulghani & Bros. Co. W.L.L. (AAB) organized the drawing contest on 7th January in the showroom with 100 children invited from schools across the country. The event was well received by all the children and representatives of schools and have requested AAB to hold it as a regular activity. The artworks were evaluated by two prominent people from Qatar, Mr. Constantin Boym, Dean of Virginia Commonwealth University and Mr. Yousuf Ahmad, a famous Qatari Painter. They were so impressed and commented that they were grateful for the opportunity to promote talents among children.
March 25, 2011 Thailand
In Thailand, workshops were held at "The Style by TOYOTA" (the first automobile information & experience center, located at Siam Square) and also at many schools. A variety of lecturers such as the very famous Thai cartoonist and art teachers were invited for the art classes based on the theme of Dream Car. Many children participated and painted colorful and imaginative Dream Cars while learning techniques and tips for drawing and painting.
March 25, 2011 Costa Rica
In Costa Rica, environment-themed drawing classes were held with 248 children participating. The children were inspired by touching and observing the Prius which is produced with the full use of the latest environmental technologies, and they drew magnet, rain, air and sun powered eco-friendly cars. Since the classes were very enjoyable and exciting, the participants and their parents requested to hold the contest again in the next year.
March 08, 2011 Ethiopia
On November 27, 2010, in Ethiopia, participants of the contest and their parents were invited to the lecture on road safety held with the cooperation of the traffic police. Since traffic accidents are big problems in Ethiopian society, children and parents who attended to the lecture were listening attentively to the guidance of the police officer.
March 08, 2011 Bolivia
On November 23, 2010, in Bolivia, the contest was introduced in the popular TV show called " Justo A Tiempo(Just in Time) ". More than 60 children wearing contest T-shirt took part in the TV show and called for participation of children across the country to the contest held at (Toyota) showrooms. Due to great response by the broadcast, many children and their parents visited showrooms to participate in the contest.
February 16, 2011 Oman
In Oman, promotional activities on Toyota Dream Car Art Contest were held in association with Ministry of Education ( MOE ) since the project was recognized to " develop creativity among children ". Messages were delivered through the MOE website and schools to encourage entries. A lot of children participated in the drawing competitions held at all Toyota showrooms across the country. SAUD BAHWAN AUTOMOTIVE LLC initiative was appreciated and well received by the participants, their parents and teachers.
February 16, 2011 Zimbabwe
In Zimbabwe, Toyota donated art kits as contribution to the local society to 20 schools which showed interest in participation in the contest. Children in those schools were very pleased and used the art kits to draw their own " Dream Car " in art classes and also school art clubs. A lot of children applied the artworks they drew with the art kits to enter the contest.
February 16, 2011 France
As part of the National Contest, Le Rendez-Vous Toyota (LRVT), Toyota's brand flagship showroom in Paris (France) held 15 colouring workshops between November and December, with about 300 children participating. With the guidance of a drawing teacher, the participants enjoyed designing their own Dream Cars and creating Christmas cards.
Note: LRVT's mission is to build Toyota brand's knowledge by offering superior quality customer experience in an interactive and engaging way and by serving as a platform to present Toyota products and technologies. Established in 1998, LRVT has welcomed more than 11 million visitors so far.
December 12, 2010 China
On December 12, 2010, in Guangzhou, China, an event for Dream Car Art National Contest was held at a Toyota dealer there. About 30 kids got together and paint their own dream cars at the event site and made entries to the contest with the artworks. A Yaris was also placed in the showroom as a canvas for these free paining. At the end of the event, the participating kids took a picture with the painted Yaris in colors. Their parents commented “it was a fun event for both children and us. We really enjoyed a nice holiday together.
September 28, 2010 Taiwan
On September 28, 2010, Hotai Motor Co., Ltd. held a press conference prior to the start of Dream Car Art Contest in Taiwan. The winners of the contest in 2008 were invited to the event and they gave encouraging messages to children who will be participating in the latest contest. A Taiwanese sand painting artist showed his live performance to cheer up the start of the event.