Sponsorship Activities

Copa Bridgestone Libertadores is an immensely popular competition adored by their passionate fans that even goes so far as being called the "Tradition of South America". Toyota proudly supports the tournament with as much passion and pride as the fans possesses.

History of TOYOTA's Involvement

From 1998 to 2007, Toyota was the title sponsor and the name of the tournament became the Copa Toyota Libertadores de America. Now, the tournament name changed to Copa Bridgestone Libertadores de America and Toyota became an official sponsor. The CSL champion will go on to compete with other confederation champions in the FIFA Club World Cup presented by TOYOTA to decide the world's greatest football club.

Toyota cars

TOYOTA's Involvement

As a sponsor of the Copa Bridgestone Libertadores tournament, Toyota organizes various events/programs, such as trophy displays and tours, and presents the Best Coach Award.

Toyota cars

Toyota cars

Past Best Coach Award

Year Best Coach Team
2008 Edgardo Bauza LDU Quito
2009 Alejandro Sabella Estudiantes
2010 Celso Roth Internacional
2011 Muricy Ramalho Santos
2012 Adenor Leonardo Bacchi Corinthians
2013 Cuca(Alexi Stival) Atletico Mineiro