The Ha:mo Undertaking

With a backdrop of such social trends as growing urbanization, global warming, air pollution, and a declining birthrate together with an aging society, Ha:mo has set out to make its own contribution. Currently, first in Toyoda City, then in Grenoble, France and now in Tokyo, real-life testing of this undertaking has already begun.

Real-life Testing in Tokyo

In conjunction with the “Times Car PLUS” service operated by Park24 Co., Ltd., trials of the urban transport system, “Ha:mo” under development by Toyota, and the “TOYOTA i-ROAD” personal mobility vehicle will begin on April 10th, 2015. The real-life testing of this sharing service will be conducted for 6 months – until September – focusing on the central downtown area of Tokyo.
In Metropolitan Tokyo, with its highly developed public transportation system, this partial introduction trail of “Ha:mo” is intended to assess user needs, usability, changes in user activity patterns and receptiveness to new, handy and fun personal mobility systems in the urban areas.

In Grenoble, France
The beginning of “Cité Lib by Ha:mo”

Starting in October of 2014, in conjunction with local partners, Toyota began a 3 year car sharing program trial using ultra-compact electric vehicles called, “Cité Lib by Ha:mo”. Toyota is providing use of the necessary sharing system, 35 vehicles each of the ultra-compact EVs: TOYOTA i-ROAD and the COMS (produced by Toyota Auto Body).
To combat urban transportation issues such as traffic congestion and air pollution, ultra-compact EVs can be used for short trips to supplement public transportation. The aim is to reduce traffic jams and realize a low-carbon society through diversification of the means of transportation.

Real-life Testing in Toyoda City

With the worldwide progress of urbanization, in order to reduce carbon emissions while ensuring the smooth transportation of people, there is a growing need to tackle issues urban transportation policies and systems of a society closely integrated with cars.
In cooperation with the Toyoda City Low-Carbon Society Verification Promotion Council and with the aim of low-carbon city development keeping daily life needs in mind, Toyota has introduced next-generation vehicles such as the PHV, EV and FCV, has installed charging stations equipped with solar power generators, and conducted trials visualizing personal mobility in the city spaces and sidewalks of an urban area.
For people and for the environment – Ha:mo (Harmonious Mobility Network), a system that supports amiable movement, is currently in continuous operation.