Our Ultimate Goal:
"Zero Casualties from Traffic Accident"

Our approach is to promote three-part initiative consisting of vehicle, people and traffic environment, and continue our pursuit of "Real-world Safety." We are developing technologies based on our Integrated Safety Management Concept, announced in 2006. Real-world Safety is based on our continuous efforts by learning from real collisions. We first identify issues by analyzing causal factors for injuries and collisions. Next, we replicate the collision scene with actual vehicles or driving simulator. After developing and evaluating countermeasures, which satisfies the performance objectives, then we will go forward with product development. We believe that we can realize developing effective safety technologies.


  • Integrated Three Part Initiative

  • Pursuit of Real-world Safety

Integrated Three Part Intiative Pursuit of Real-World Safty
TOYOTA Safety History

TOYOTA Safety History
(7min 20sec)

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Integrated Safety Management Concept

The "Integrated Safety Management Concept" does not mean regarding each of the safety systems on the car individually, but integrating those systems to increase safety. It is a demonstration of our quest for the optimum driving support not solely at the points which were conventionally focused on before and after an accident, but expanding to" all driving stages" from parking, to normal operation and the moments before and after a collision, and even avoidance at the moment of an accident.

Integration of Individual Technologies and Systems

Integration of Individual Technologies and Systems

Active Safety

Night View System with Pedestrian Detection Function

Night View System with
Pedestrian Detection Function

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Navigation-linked Control  (Providing Stop Sign  Information)

Navigation-linked Control (Providing Stop Sign Information)
(1min 20sec)

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Pre-crash Safety

Pre-crash Safety System  (Millimeter-wave radar type)

Rear-End Collision and
Pedestrian Accident Avoidance Assist
(1min 46sec)

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Driver Monitoring System

Lane Departure Prevention
(1min 13sec)

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HELPNET  (Emergency call service)

(Emergency call service)

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