The new-model Camry made its much-anticipated debut at Detroit's North American International Auto Show in January 2006. However, the new Camry marks more than just another model change. Remodeled for the first time in four and a half years, the Camry is a mainstay of Toyota's worldwide business, and its launch heralded the start of a revolution at Toyota. In this section, we look at the challenges we faced and innovations we made in the development of the new Camry.
With vehicle sales in approximately 170 countries and regions, we aim to build cars that are the first choice of customers the world over. The foundation of these efforts to popularize the Toyota brand and secure earnings worldwide consists of our three global models?the Corolla, Camry, and Yaris (Vitz in Japan)?and the IMV series. Of those models, the Corolla has become the Toyota brand's signature model, with shipments of more than 30 million vehicles since its 1966 launch. In addition, sales of our third global model, the Yaris, have grown rapidly since its debut in 1999.
Meanwhile, 1980 saw the birth of the Camry as a front engine rear drive vehicle, the Celica Camry. In 1982, we introduced a front engine front drive (FF) layout and began exporting the Camry as a high-end FF sedan. Since then, the Camry has earned the unequivocal endorsement of customers in more than 100 countries and regions, including the United States, Canada, Australia, Europe, the Middle East, and Asia. In September 2005, Camry sales passed the 10-million-vehicle milestone. Moreover, in eight of the past nine years the Camry has claimed the prestigious title of best-selling passenger car in the United States.
The Camry is a key accelerator of Toyota's global operations, and we have steadily expanded production of the model around the world.
Cumulative Camry Sales Worldwide
Note: Different from fiscal year figures