Section 6. Strengthening Development and Sales Efforts in the Japanese Market
Item 4. Sales Policies
- Consolidating sales functions according to channel
- Establishment of T-UP-Used car business
- Collaboration with Hertz-Rental & leasing business
- GAZOO Image information network
- Opening of Mega Web-New exhibit format
- Introduction of Toyota TS Cubic Card
- Establishing a new store management method
- Reorganization into the new Netz channel
- Establishing the Lexus channel
Introduction of Toyota TS Cubic Card
In April 2001, TMC introduced the Toyota TS Cubic Card, a new IC-based credit card designed to strengthen its ties to customers. This new card replaced the Toyota Card, which had been in service since 1995, and was now operated on a self-sufficient basis by Toyota Finance Corporation. The benefits for card members and Toyota dealers were greatly improved by, for example, expanding the purchases eligible for cash back points, and reducing the commission charged on member stores.
- Consolidating sales functions according to channel
- Establishment of T-UP-Used car business
- Collaboration with Hertz-Rental & leasing business
- GAZOO Image information network
- Opening of Mega Web-New exhibit format
- Introduction of Toyota TS Cubic Card
- Establishing a new store management method
- Reorganization into the new Netz channel
- Establishing the Lexus channel