Seventy percent of Japan's land is covered by forests, and 40% of that is man-made forests consisting of cedar, cypress, and other trees. It prevents ground from land slide damages to give a periodical care for forests, and also performs other functions such as recharging water sources, fixing carbon dioxide, and producing timbers. Many of man-made forests in Japan, however, have not been adequately taken cared because of the decline of the forestry industry.
Toyota believes that it would be possible to revitalize forests in Japan by taking advantages of oversea tree planting experiences in China and the Philippines, and applying the management know-how such as process standardization and (Mieruka) visualization which have been developed in automobile manufacturing.
In October 2007, Toyota acquired approximately 1,700 ha of forest land in the former Miyagawa Village (now Odai Town) in Mie Prefecture and launched the forest revitalization program to revitalize the forests. The forests had formerly been owned by Moroto family known as "Forest king in Japan" who performed many advanced forests technologies since Meiji Era.
|Man-made forest||1,244 ha
|Deciduous forest etc.
|Human resource development||
Appropriate forestry activities were evaluated from environmental, economic, and social perspectives. TOYOTA Mie Miyagawa Mountain Forest obtained Forest Stewardship Council® Certification in 2010.