Based on the fundamental principles of dedicating our business to providing clean and safe products and enhancing the quality of life of people everywhere through all our activities, as well as pursuing advanced technological development in a wide range of fields, we pledge to provide attractive products and services that respond to the needs of customers worldwide, Toyota Motor Corporation actively engages in research and development so it can accurately identify diversifying and increasingly high-level market needs and provide even more appealing high-quality, low-cost products.